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Create your own TV series for the internet
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Language
English
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Table of Contents
From the Book - Second edition.
Acknowledgments
How to Use this Book
Why a Second Edition?
Preface
What is a webisode? A brief history of short episodic video on the Web ; What's out there now, amateur and professional ; Why create for the net?
The series concept. Fatally flawed series concepts ; Be bold, fresh and original ; So where's the drama? ; You need a killer title
Creating compelling characters. Character essentials ; Characterization ; Your overall character landscape ; Leading characters vs. supporting characters ; Drawing on real life ; Growing your characters
Creating the world of your series. Laying out the rules ; Reality vs. believability ; Building on the reality you create ; What if I want to make an animated Web series? ; Animated Web series: what's out there now
The pilot story. Creating a story that tells and sells ; Premise pilot vs. Episode 10 pilot ; You've only got a few minutes, so be economical ; Creating memorable character introductions ; Story structure: Beginning
Middle
End ; Putting it on paper: writing an outline ; Pitch it loud to a friend or three
The pilot script. Building your script, scene by scene ; Deviating from the outline ; What makes good dialogue: the 4 C's ; Making your script read visually ; You've got a first draft: time to get to work again ; When is it ready to be shot?
Choosing a visual style. The marriage of style and content ; Beginnings, endings, and transitions
Practical concerns: equipment and budget. Equipment: from the bargain basement to the penthouse ; Cameras and camera accessories ; Sound equipment ; Lights ; Editing software ; Learning more about all this equipment and how to use it
The pilot: preproduction ; Casting: finding talented actors when you have no budget ; Locations: imagination meets reality ; Permits ; Developing a shooting schedule ; Revising the script to fit the logistics ; Making a shot list ; Props and wardrobe ; Situations that require special preproduction
The pilot: production. Dealing with the unexpected ; Be quick, but don't hurry ; Getting enough takes and coverage ; You aren't the only genius on the set ; Actors aren't puppets ; Crew members aren't slaves ; The world is not a set
The pilot: postproduction. The rough cut: putting it together ; The rough cut: assessing what you have ; Refining the cut ; Postproduction sound ; Adding music ; Creating a main title
Building on the pilot: coming up with episode ideas. Growing your series ; Growing your characters ; Learning from each episode you shoot ; How many complete episodes do I need before I can post my series?
Marketing your series and yourself. YouTube ; Beyond YouTube ; Publicizing and marketing your series ; Festivals and contests ; Should you create your own website? ; Selling and marketing yourself
Business Uses of Web Series. Can you sell and entertain at the same time? ; Humor sells ; Characters that connect with customers , Tell a real story , Give the customer value for his time ; Even If you're not a business
Interviews With Creators in the Web Series World. Bill Rosenthal: TV pro finds a new market for his skills ; Cary Okmin: Branded content: part ad, part web series, all creative ; Courtney Zito: Hollywood girl moves behind the camera ; Jen Dawson: Party girl has some serious game ; Michael Ajakwe: Writer, producer, director, and web series festival promoter ; Christine Lakin: In it for the long haul
Epilogue: You're ready
honest
so go do it!
Appendix 1: Screenplay format tutorial
Appendix 2: Recommended reading for more detailed discussion of the crafts
Appendix 3: Syllabi and course outlines for teachers
About the Author.
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